Alt All In

Alt All In is a semi-automated newsletter serving marketing, social media and technology links.

Marketing Wrap

Ryan Reynolds' Aviation Gin gives a Leap Day '21-year-old' her first legal drink,

Corona’s owner hits back at a survey that suggested it's been hurt by coronavirus,

Wendy’s begins its big breakfast push and rivals are ready,

As coronavirus outbreak continues, ad companies restrict travel and encourage remote work,

‘We must create new proxies’: In the absence of cookies, advertisers focus on attention-based metrics,

How Nextdoor is pitching advertisers,

Podcast publishers eye international markets for growth,

Behind Seagram's 7’s anti-snob marketing approach,

Wieden+Kennedy Amsterdam’s Mark Bernath on psychedelic rock, creating music alone—and the allure of awkwardness,

Travelocity’s first campaign from new AOR suggests there’s no place like gnome,

Social Media Wrap

Sources: Elliott Management has taken a "sizable" stake in Twitter, nominated four directors to Twitter's board, and seeks to replace CEO Jack Dorsey,

The Man Behind the ‘2020 Astros Shame Tour’ Twitter Account,

Twitter verified the account of a fake candidate for Congress created by a 17-year-old to test its election integrity efforts; the account is now suspended,

Facebook Messenger ditches Discover, downplays chat bots,

iNaturalist is a social network of people helping each other learn about nature,

Facebook now lets you create 3D photos without a portrait mode camera,

Multiverse virtual worlds will be healthier for society than our current social networks,

Teen hit Yolo raises $8M to let you Snapchat anonymously,

Anonymous Twitter account @VCBrags hits a nerve mocking VC's propensity for self-promotion by quote-retweeting boastful tweets,

All In

‘When a Pandemic Meets a Personality Cult’,

How to Respond to Covid-19,

NASA images show China pollution clear amid slowdown,

The Korean Clusters: How coronavirus cases exploded in Korean churches/hospitals,

U.S. Signs Peace Deal with Taliban,

The boss who put everyone on 70K,

Tiny electric car looks like a washing machine and costs just $6,600,

Freeman Dyson Dies at 96; Wrestled with Questions of Physics and Morality,

Laurene Powell Jobs’s charity is going to give away almost all of its money,

Archivists are uploading hundreds of random VHS tapes to the internet,

TikTok, with 145M US downloads, claims Chipotle-sponsored #boorito hashtag had 3.9B views; Captiv8: hashtag campaigns cost ~$150K, homescreen takeover $50K/day,