Alt All In

Alt All In is a semi-automated newsletter serving marketing, social media and technology links.

Marketing Wrap

‘It’s only getting better’: Buyers are shifting budgets to LinkedIn, digiday.com

Zoe Kravitz Does ASMR, Whispers About Michelob Ultra’s Pure Gold Organic Beer in Super Bowl Spot, adweek.com

Conde Nast International goes B2B with Vogue Business, digiday.com

Steve Carell Wants You to Stop Asking ‘Is Pepsi Ok’ in Super Bowl Spot, adweek.com

Carrie Bradshaw and The Dude Make an Unlikely Pair in Stella Artois’ Super Bowl Spot, adweek.com

How Snickers Transformed a Basic Biological Need Into Super Bowl Success, adweek.com

Bloomberg Media CEO Justin Smith: ‘Profitable growth is the north star’, digiday.com

Walmart’s exit from Google Express brings up questions about the marketplace’s future, digiday.com

The Less You Go Online, the Cheaper This Hotel Room Gets. Will It Encourage Family Time?, adweek.com

What Tourism Australia Learned From Creating a Fake Dundee Movie That Promoted the Country, adweek.com

Watch 2 Dudes Diss a Depressed Digital Device in Pringles’ 2019 Super Bowl Ad, adweek.com

‘Nascent space’: Connected TV is grappling with ad frequency issues, digiday.com

Michael C. Hall on Singing Songs Like ‘Advertising Ruins Everything’ for Skittles’ Super Bowl Musical, adweek.com

‘It’s an incentives problem’: Mobile ad fraud is alive and well, digiday.com

Sarah Michelle Gellar Gets Spooked in New Teaser for Olay’s Super Bowl Spot, adweek.com

Social Media Wrap

Testing GDPR's "Right of Access", a reporter received 138GB of raw personal data from Apple, Amazon, Facebook, and Google, much of which was very hard to parse, theverge.com

Despite Facebook spending ~$1B last year on Watch, its would-be YouTube killer is a jumble of ads with no hit shows and a tiny slice of overall video revenue, bloomberg.com

As Clegg appears in Brussels, Facebook tightens controls on political ads, opens Dublin control center ahead of European elections, techcrunch.com

China’s social credit system won’t tell you what you can do right, techcrunch.com

Facebook will start tracking political ads around the world, recode.net

5 Social Media Blogs That You Need To Know About In 2019, forbes.com

EU data watchdog raises concerns over Facebook integration, theguardian.com

Black Panther Brought Twitter to Wakanda During the Screen Actors Guild Awards, adweek.com

“This is it.” Alien contact – a Twitter thread, threadreaderapp.com

Internal docs and sources describe how Facebook educates moderators about political issues and potential "PR fires" that are particular to different elections, vice.com

All In

Dubai held a 'gender balance' awards, and every single winner is a man, businessinsider.com

Duke University professor removed over 'Speak English' email, bbc.co.uk

Kite launches line-of-code completions, goes cloudless, secures $17M in funding, kite.com

Pentagon Fears Confirmed: Climate Change Leads to War, Refugees, bloomberg.com

America Pushes Allies to Fight Huawei in New Arms Race with China, nytimes.com

Luggage found stuffed with 5,000 leeches, nationalgeographic.com

We demand BuzzFeed pay out earned paid time off to its recent laid-off employees, medium.com

The Fleecing of Millennials, nytimes.com

A Tiny Screw Shows Why iPhones Won’t Be ‘Assembled in U.S.A.’, nytimes.com

Rustic Shelters Called Bothies Are Little Known Element of British Hill Culture, nytimes.com

Samsung ditches plastic packaging for 'sustainable materials', mashable.com

Best Buy’s Secrets for Thriving in the Amazon Age, nytimes.com

Parmigiano-Reggiano: Italy's 'practically perfect' food, bbc.com

A New Approach to Understanding How Machines Think, quantamagazine.org

Most Published Research Findings Are False, nih.gov

Too Ugly to Be Saved? Singapore Weighs Fate of Its Brutalist Buildings, nytimes.com